It’s no secret that in recent decades, presidents have used the very effective technique of inviting notable people to the State of the Union address and then calling attention to them. On Feb. 5, President Trump used the entire playbook. Trump’s speech included a string of carefully screened and orchestrated vignettes that featured celebrated war […]
To 2019 and beyond
We’ve just gotten over 2018, with all that happened that year. Only yesterday we were watching Congress and the president go at each other in another disappointing and horrible way … prepare for more of the same in 2019. That’s an easy prediction. Each year I offer up a few for the new year. These […]
The George H.W. Bush legacy
In America’s rise to becoming the most powerful country that has ever existed, millions of people have put themselves in harm’s way to protect our freedom and democracy. George H.W. Bush was such a person. I worked for H.W.’s administration. It was an adventure that challenged me and greatly enhanced my appreciation for public service. […]
Branding and Activism: Stepping Up or Stepping In It
“Believe in something, even if it means sacrificing everything.†– Colin Kaepernick One of the most talked-about TV ads of 2018 was released by Nike in September. It featured Colin Kaepernick, an NFL quarterback known for taking a knee during the National Anthem. Despite the ongoing controversy surrounding Kaepernick and his actions, Nike decided to […]
Generation Z on the rise
There’s been a lot written about how to deal with (pick one): 1. Millennials and how to motivate them. 2. Millennials and how to understand them. 3. Millennials and how to work with them. Now comes something totally different: Generation Z. It makes sense, right? Baby boomers and Generations X, Y and Z. Well, the […]