“Where do you want to be in five years?†Sure, that’s a common question you hear in interviews all of the time. And, of course, this one: “What do you consider to be your strengths and oppositely, your weaknesses?†OK, so that’s a sure bet. But, what are the things that can derail your interview […]
Digital Dilemma for Old School PR Practitioners
Switching gears for dyed-in-the-wool public relations practitioners from hard-copy news releases sent out snail mail to instant Twitter posts is a tough transition. The bread and butter of PR used to be news releases and follow up pitches. Sure, it’s still in the toolbox, but many of these missives end up in ghost town news […]
Has Hollywood Lost Its Sheen?
Low-hanging fruit is an easy target and a crisis manager’s nightmare. Welcome to the world of Charlie Sheen. Rarely do we see such a public detonation of a Hollywood star as we’ve witnessed in recent weeks with the implosion of America’s bad boy of sitcom. There are the alleged drugs, sex and, well, a lot […]
One-Page Resumes: Fact or Fiction?
OK, so I’m going against the grain here. But, there is a common misconception that has grown like mold spores on the well-forgotten summer sausage in the back of my refrigerator. In theory, young people seeking their first, post-college job (or even internship) should stick to a one-page resume. This dictum comes from just about […]
New Year’s Predictions
Once again it’s time to make our resolutions and predictions for 2011. Here are some fairly certain predictions emanating from my new, LED-lighted crystal ball. 1. A movie star or professional sports figure will get caught sending lewd messages and/or pictures on a cell phone. 2. Charles Manson will be denied parole…again. 3. After claiming […]