Swine flu is going to be a big public relations test for the fledgling Obama administration. It’s really the kick-off to our first crisis on a national scale. Forget about pirates and North Korean missile tests, this one is occurring on our continent and has the potential to scare the stuff out of most Americans. […]
Choosing Words With Care
Words are the building blocks of communication. Have you ever noticed that you use more words when speaking than you do when writing? Forget the funny sounds you make when you speak — ums, grunts and breathy sounds — I’m talking about the utterance of a lot of words. Many times, when vocalizing, it seems […]
Losing control: How mainstream media has been affected by social media
There’s a lot of information floating around out there. In a time when newspapers are folding at a faster pace than wooden chairs in a revival tent, it’s always good to reflect on the state of our business and that of the media, who we must depend on…or do we? Is social media driving news […]
Spring Into Resume Writing: But, Don’t Forget the Portfolio
Yep, those resumes start popping up like mushrooms in the spring again. We spend a lot of time in the blog talking about resumes, cover letters, marketing approaches to land the first interview, internship or job. But, that’s what is of interest to budding professionals. I’d like to emphasize the importance of developing a portfolio […]
Buzz Words = Buzz Kill
I remember the rage around paradigm. Once I learned how to spell it, it seemed to drop off the face of the earth. In graduate school, we had an exciting lecture on paradigm shift, and then, bang, a television commercial with the word paradigm, big time, right in the middle of it. That was the […]