Storytelling still works, even in 140 characters

Today, catchphrases, talking points and key messages are more abundant than sand specks in the Sahara. We hear political pundits talking about “staying on message, completing the narrative and not straying from the talking points.” No longer is the Reader’s Digest version of storytelling working well for a majority of the public. Instead, Facebook, Twitter […]

Body Cams: The PR Impact

We’ve all seen footage shot from a dash cam in a police car. Often we see something horrific or informative, but sometimes it’s actually funny. Now we have body cams. If we thought smartphones and portable digital cameras were bringing a whole new experience to our screens, just wait as the number of body cams […]

The New World Order (NWO): Text Speak

Vangie Beal has a neat list on the Webopedia Quick Reference Guide to more than 1,400 text message and online abbreviations to help those of us less hip than my two teenage daughters with translation of an ever-increasing list of acronyms. TG (Thank God). When I taught in college, I’d always say, “Shorter is better.” […]

The Rise of We The Media

“The venerable profession of journalism finds itself at a rare moment in history where, for the first time, its hegemony as gatekeeper of the news is threatened by not just new technology and competitors but, potentially, by the audience it serves.” -Shayne Bowman and Chris Willis from Hypergene, a media consulting and design firm This […]