Frank Luntz, the highly visible and right-leaning pollster, was in Indianapolis on Tuesday, Dec. 11, 2012. Our company sponsored a reception for him that was followed by a 30-minute speech to approximately 750 business leaders at the Economic Club of Indiana. He was funny and made some good points. He certainly didn’t waste any time […]
Category: Advice
Texting – A Shortcut to Disaster
So, you think I’m going to write about texting and driving? No. How about texting and the way it’s murdering our language? Yep. May I proceed? K. To put it bluntly, texting is a lethal injection to the body of our grammar and English. No longer are sentences required. Today, it’s instant gratification and instant […]
Timing is Everything — Especially When It Comes to News Conferences.
In a hastily called news conference, J.P. Morgan announced it’s posting a $2B loss. Ouch. After the market closed on Thursday, May 10, 2012, J.P. Morgan went public with its really bad news for Wall Street and the world. Why was the conference held late in the day on Thursday and quickly thrown together by […]
Tips for speech writing: Getting the biggest bang for the buck.
Speech writing is a difficult PR assignment. Many politicians use dedicated speechwriters to help them. Many journalists become good speechwriters given their ability to assemble facts, tell a story and write clearly. Here are some tips for producing good speeches. 1. Tell a story. People love stories, and that’s why you see so many effective […]
Democracy – Who said it had to be pretty.
Democracy – Who said it had to be pretty. Ok, so there is a lot of bad Ju-Ju out there about our country’s leadership in the executive and legislative branches. Certainly the popularity polls for politicians are dropping like flies encountering a can of full-strength Raid, ® but is it all that bad? Really? When […]