It’s a public relations nightmare: people coming out of the woodwork to report decades-old “sexual incidents” from the casting couch to the boardroom. Finally, hidden but commonplace episodes of coercion and sexual harassment are getting airtime. That’s a good thing. The number of men accused of inappropriate behavior is going to increase. The cavalcade of […]
Scaring up Political Correctness during Halloween – and beyond
“Officials at a Massachusetts college are investigating after students said a female soccer player attended an on-campus Halloween party with darkened skin to portray a character from the movie “White Chicks.” The Sun Chronicle reports a photo taken Friday shows the woman with her skin darkened by makeup, a drawn-on goatee and a bald cap.” […]
Patriotism and Bad PR
The national anthem kneeling crisis escalated further Sunday when Vice President Mike Pence demonstrated his viewpoint by walking out on an Indianapolis Colts home game. There are claims of staging, theatrics and planned performances showing up all over the internet. I don’t know, but I will say that when I was working for the executive […]
Pick up the phone or have lunch: Connectivity is not just a digital phenomenon
There has never been a time when we’ve been more connected and in the know. Think about it. Settlers often didn’t know about an approaching blizzard, people didn’t have days to prepare for a hurricane and, even after 1962, we didn’t fully comprehend the near disaster of the Cuban Missile Crisis. But are we really […]
Customized Content: Reaching people like never before
Richard Edelman said it best: We are moving from mass communication to mass customization. No longer is it necessary to blast messages and advertising across broad numbers with the hope of snagging a few would-be customers. Now, armed with the internet and people’s online fanaticism, there is more data on consumers than has ever existed, […]