Recently a good friend and able competitor closed his public relations operation after many, many successful years. However, things turned south in the past few years and his business waned. Our “Paper of Record†reported on the shift in the PR marketplace, suggesting, “the times they are a changing.†Well, yes they are. The article […]
Category: PR and Advertising
Digital Dilemma for Old School PR Practitioners
Switching gears for dyed-in-the-wool public relations practitioners from hard-copy news releases sent out snail mail to instant Twitter posts is a tough transition. The bread and butter of PR used to be news releases and follow up pitches. Sure, it’s still in the toolbox, but many of these missives end up in ghost town news […]
Has Hollywood Lost Its Sheen?
Low-hanging fruit is an easy target and a crisis manager’s nightmare. Welcome to the world of Charlie Sheen. Rarely do we see such a public detonation of a Hollywood star as we’ve witnessed in recent weeks with the implosion of America’s bad boy of sitcom. There are the alleged drugs, sex and, well, a lot […]
The Changing Face of Communication: E-mail, Texts and Twitter®
I recently asked our interactive consultants about my online presence. You know, “How am I doing at adapting to the new world of online dialogue?†I didn’t get good grades. Sadly, my style is too formal, my sentence structure too long and I’m bouncing around topically like a thousand super balls in a ballroom. So, […]
10 Things I’d Like to Say to BP
During the past several weeks, I’ve often been asked what I would’ve done differently for BP’s public relations efforts. Honestly, I would not wish that responsibility upon anyone. It’s a daunting task and the odds are stacked against BP more than any craps table I’ve ever played. But, for the record, here’s what I will […]